G&S SA, the Gilbert & Sullivan Society of South Australia, needed a new and fresh face to complement their modernised approach to theatre in South Australia. The previous site was running a very old install of Joomla and didn’t afford the Society the freedom they needed to manage, update, and refresh the site. While the Society had reworked its image internally, their public face did not echo this and was sending mixed messages to patrons – both current and new. Instead of reworking the site that was already there, Scott Reynolds was tasked with designing a new web presence from scratch that would add future potential for the Society to build a fully-fledged show database and make this available to their performers and audience members.
Scott Reynolds redesigned the site using the WordPress platform, and enabled the Society to easily update the content and imagery themselves without having to call for help. The design is fully responsive, and means that the Society does not need separate web presences for various devices. The new site, of course, had to be fully accessible, and so it was built to support as many browsers and platforms as possible – balancing this with the need for the site to look fresh and modern. Unlike the previous site, the new G&S website focusses on presenting the latest content in a visual way, but also allowing visitors to search and view archived content for historical purposes.
Further development will be required to enable additional database features – with possibilities such as performance tracking, dynamically built actor profiles and histories, and providing a secure login area for members of current, future and past casts. With the launch of the redesigned site, G&S SA is hoping that they may be able to further foster engagement with their supporters and ensure that the Society continues as a leading player in the Adelaide theatre scene.
View this project live: gandssa.com.au